SOUTHEAST TOYOTA SOCIAL POST

Challenge: Create a hand lettered piece for Southeast Toyota's Facebook & Twitter pages. 

CLIENT: 22Squared    ART DIRECTION: Eric Burke, Joshua Buckley

SOLUTION: Given this quote from copywriting, I wanted to play with the sense of direction within the quote, and also the concept of traveling. This design was hand drawn then brought into Photoshop, where the perspective was shifted to create depth and a relationship between the type and photo. Two versions were published for the brand's Facebook and Twitter pages.